Wednesday, May 2, 2007

Is There a Doctor in the House?

The Tom Baker article looks like it's going to take a little longer than I thought it would so I'm going to have to postpone until tomorrow. Sorry everyone.

In other news, McDonalds will be running a Happy Meal promotion in August with action figures for Legion of Super-Heroes. The promotion and a four-episode DVD in stores will supposedly build some buzz for the new season of the show. It's not the animated Batman series of the '90s, but it's fun to watch while eating Froot Loops on Saturday morning.

2 comments:

smacky said...

This will sound snarky, but what the heck: If they want to build some buzz, release more than four episodes. Four episodes for $15? They constantly do this. How many DVDs did they release before releasing entire seasons of Justice League? Teen Titans?

If you want to build buzz, give away DVDs with two episodes on it at McDonalds, along with the toys. That's how you build buzz. They're not building buzz, they're trying to make money. They're buzzless!

Chris said...

The flip side of the 4 cartoons on a DVD thing is: If you are targeting kids then 4 episodes is a pretty good amount to have on a DVD. You can pop the DVD in and the Kids will be "babysat" for an hour an a half. Filling up the whole DVD with 3 hours might be a bit much I imagine to have kids sit through.

Also, it's no different than Marvel releasing all their books as seperate issues and then creating a tradepaperback either.

Not that they aren't trying to milk it of course ;)

Anyway, I don't think LSH has much hope of "getting buzz" at this point. It's a decent show, but if it was going to have buzz, it would probably have it by now.

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